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Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

  • Brand strategy
  • Performance marketing
  • SEO & SEM
  • Team leadership
  • Marketing analytics
  • Adobe Creative Suite
  • HubSpot & Salesforce
  • Content strategy

Languages

  • SwedishNative
  • EnglishFluent
  • GermanProfessional

Elegant

Serif headings and warm tones

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

Brand strategy · Performance marketing · SEO & SEM · Team leadership · Marketing analytics · Adobe Creative Suite · HubSpot & Salesforce · Content strategy

Languages

Swedish (Native) · English (Fluent) · German (Professional)

Classic

Timeless, clean layout

Profile

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Modern

Sidebar with accent color

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

Brand strategy, Performance marketing, SEO & SEM, Team leadership, Marketing analytics, Adobe Creative Suite, HubSpot & Salesforce, Content strategy

Languages

  • SwedishNative
  • EnglishFluent
  • GermanProfessional

Minimal

Airy and clean with thin lines

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Profile

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Professional

Color band on top, two columns

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

Brand strategyPerformance marketingSEO & SEMTeam leadershipMarketing analyticsAdobe Creative SuiteHubSpot & SalesforceContent strategy

Languages

  • SwedishNative
  • EnglishFluent
  • GermanProfessional

Creative

Bold accent box and large headings

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

  • Brand strategy
  • Performance marketing
  • SEO & SEM
  • Team leadership
  • Marketing analytics
  • Adobe Creative Suite
  • HubSpot & Salesforce
  • Content strategy

Languages

  • SwedishNative
  • EnglishFluent
  • GermanProfessional

Timeline

Experience on a vertical timeline

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

Brand strategy · Performance marketing · SEO & SEM · Team leadership · Marketing analytics · Adobe Creative Suite · HubSpot & Salesforce · Content strategy

Languages

Swedish (Native) · English (Fluent) · German (Professional)

Executive

Refined monochrome and bold serif

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Compact

Dense two-column, fits a lot

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

  • Brand strategy
  • Performance marketing
  • SEO & SEM
  • Team leadership
  • Marketing analytics
  • Adobe Creative Suite
  • HubSpot & Salesforce
  • Content strategy

Languages

  • SwedishNative
  • EnglishFluent
  • GermanProfessional

Elegant

Serif headings and warm tones

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

Brand strategy · Performance marketing · SEO & SEM · Team leadership · Marketing analytics · Adobe Creative Suite · HubSpot & Salesforce · Content strategy

Languages

Swedish (Native) · English (Fluent) · German (Professional)

Classic

Timeless, clean layout

Profile

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Modern

Sidebar with accent color

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

Brand strategy, Performance marketing, SEO & SEM, Team leadership, Marketing analytics, Adobe Creative Suite, HubSpot & Salesforce, Content strategy

Languages

  • SwedishNative
  • EnglishFluent
  • GermanProfessional

Minimal

Airy and clean with thin lines

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Profile

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Professional

Color band on top, two columns

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

Brand strategyPerformance marketingSEO & SEMTeam leadershipMarketing analyticsAdobe Creative SuiteHubSpot & SalesforceContent strategy

Languages

  • SwedishNative
  • EnglishFluent
  • GermanProfessional

Creative

Bold accent box and large headings

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

  • Brand strategy
  • Performance marketing
  • SEO & SEM
  • Team leadership
  • Marketing analytics
  • Adobe Creative Suite
  • HubSpot & Salesforce
  • Content strategy

Languages

  • SwedishNative
  • EnglishFluent
  • GermanProfessional

Timeline

Experience on a vertical timeline

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Skills

Brand strategy · Performance marketing · SEO & SEM · Team leadership · Marketing analytics · Adobe Creative Suite · HubSpot & Salesforce · Content strategy

Languages

Swedish (Native) · English (Fluent) · German (Professional)

Executive

Refined monochrome and bold serif

Nicklas Rickarsson

Head of Marketing

nicklas.rickarsson@email.se070-123 45 67Stockholm, Swedennicklasrickarsson.se

Senior marketing leader with 10+ years building brands, scaling teams and turning data into growth. Combines strategic clarity with strong creative direction across Nordic and European markets.

Experience

Head of Marketing

2020 – Present

Nordic Brands Ltd

Leads a team of 12 across brand, performance and content. Grew qualified pipeline 140% in two years, launched three new product lines and rebuilt the martech stack.

Digital Strategist

2016 – 2020

Studio North

Led integrated digital campaigns for major Nordic e-commerce brands. Owned SEO, paid media and CRO strategy, doubling conversion rates on flagship accounts.

Marketing Manager

2013 – 2016

Aurora Retail Group

Built the in-house marketing function from scratch, hired a team of four and delivered a 3x return on paid media within the first year.

Education

M.Sc. Business & Economics, Marketing

2011 – 2015

Stockholm School of Economics

Graduated with distinction. Thesis on brand equity in digital-first retail.

B.A. Media & Communication

2008 – 2011

Uppsala University

Exchange semester at University of Amsterdam.

Compact

Dense two-column, fits a lot

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